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CATCH UP ON OUR EVENT

Short on time? Catch all the highlights from our event below!
Keep scrolling for full recording, key takeaways, announcements and event photos.

Watch the entire DAZN Media+ show recording.

IS NOW

THIS CHANGES EVERYTHING

THE UNDENIABLE HOME OF
SPORT AND ENTERTAINMENT

50+ live sports
Every major code secured into the next decade
100+ global studio partners
Landmark extension and expansion of
NBCUniversal partnership

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FROM STREAMING TO STADIUMS, BEFORE THE HYPE TO LONG AFTER THE SIREN

Club Kayo: Australia’s first creator-powered sports network
Premium on-ground advertising via SureVision a
nd Kayo Stadium

AUSTRALIA’S RICHEST SPORTS AUDIENCE DATA, INSIGHTS AND MEASUREMENT

Audience insights from 6M+ sports fans via DAZN Media+'s Sports Audience Graph 
AI-enabled
planning, buying and optimisation
Independent cross-platform measurement with AudienceProject

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ANNOUNCEMENTS

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DAZN Media+, the innovative advertising arm 
formerly known as Foxtel Media, today unveiled its new brand at the company’s 2027 Upfronts - the debut media event at The Cutaway, Barangaroo’s recently reopened cultural and event destination.

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DAZN Media+ has unveiled Sports Audience Graph, a multi-sports fan database based on real behaviour from six million first-party data sports fans, built since Kayo SPORTS’ 2018 launch.

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DAZN Media+ is taking sports fandom beyond the live broadcast with the launch of Club Kayo, a new creator-powered sports media ecosystem designed to put creators, communities and brands at the heart of Australia’s biggest sporting conversations.

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DAZN Media+ is partnering with premier sporting screen technology company SureVision to bring brands into the nucleus of live sport with in-stadium, on-the-ground advertising.

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DAZN Media+ is entering the next evolution of media trading, introducing an AI-powered Sales Agent designed to make it faster and easier for advertisers and agencies to discover, evaluate and transact premium video inventory.

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Kayo SPORTS, a DAZN company, has unveiled a blockbuster 2027 line-up at the DAZN Media+ Upfront, bringing Australia’s biggest sporting moments together in one place and confirming its place as Australia’s sports leader.

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DAZN Media+ has partnered with AudienceProject, a leading provider of independent cross-media measurement, to introduce unified cross-media audience measurement across its premium video ecosystem. 

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BINGE today unveiled its 2027 slate, showcasing a bold line-up of highly anticipated Australian Originals, new international series and returning global hits, alongside a major expansion of its long-standing partnership with NBCUniversal.

UPFRONT+27 MINIS

Want to go deeper on some of our announcements?

We've got you covered.

Check out our Upfront Minis series.

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EVENT GALLERY

READY TO JOIN THE CHANGE?

CONTACT YOUR DAZN MEDIA+ SALES REPRESENTATIVE TODAY

NSW:

Rachel Miller, Head of Sydney Sales

Rachel.Miller@foxtel.com.au

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Rachel Smith, Group Business Director

Rachel.Smith2@foxtel.com.au

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Nicholas Olive, Group Business Director

Nicholas.Olive@foxtel.com.au

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Hayden Micallef, Group Business Director

Hayden.Micallef@foxtel.com.au

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Theresa Rose, Group Business Director

Theresa.Rose@foxtel.com.au

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Edith Pick, Head of Partnerships –
Global Channels

Edith.Pick@foxtel.com.au

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WA:

Karen Papalia, Perth Sales Director

Karen.Papalia@foxtel.com.au

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Martin Atanassov, State Sales Manager

Martin.Atanassov@foxtel.com.au

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QLD:

Corrine Scattergood, Senior Sales Manager

Corrine.Scattergood@foxtel.com.au

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VIC:

Rian Wisemantel, Melbourne Sales Director

Rian.Wisemantel@foxtel.com.au

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William Barrie, Group Sales Manager

William.Barrie@foxtel.com.au

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Jim Wilson, Group Business Director​Jim.Wilson@foxtel.com.au​

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Dolly Herbert, Group Business Director

Dolly.Herbert@foxtel.com.au

​​​

SA

Nicole Burton, State Sales Manager

Nicole.Burton@foxtel.com.au

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Sport Sales

Jackson Forbes, Head of Sport Sales - NSW, Brisbane & Adelaide
Jackson.Forbes@foxtel.com.au​

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Sport Sales, VIC

Monika Poposki, Sports Sales Director- Melbourne & Perth

Monika.Poposki@foxtel.com.au

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Media Enquiries

Sarah Lever, Head of Marketing & Communications

Sarah.Lever@foxtel.com.au​

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